Newsletter
The argument, in public.
The Marketing Isn’t Special newsletter runs the book’s thesis out in the open: excerpts from the manuscript, plus new essays picking apart whatever the discipline is currently congratulating itself for.
Marketing has become a mythologized thing, fixated on inspiration, disruption, and the zeitgeist. But marketing isn’t special, and vanity and vibes haven’t earned us a seat at the adult table. The newsletter makes that case one post at a time.
Published on Substack. Free to read.