I help organizations treat marketing as a disciplined, repeatable function with defined scope and measurable results. If that sounds like the marketing function you wish you had, let’s talk. The first 30 minutes are free.
For teams that want marketing to operate with the same rigor as finance or operations. Clear scope, clear process, clear reporting. Every engagement starts with a free 30-minute conversation about whether I can actually help.
Learn more →We can’t keep treating marketing as a romanticized, mythologized thing and still expect a seat at the adult table. Ideas from the book, published as I go. Free to subscribe.
Subscribe on Substack →Marketing’s credibility problem is self-inflicted. The book lays out a framework for fixing it. Launching September 2026—subscribe to the newsletter to know the moment it’s out.
About the book →Build awareness among the right audience. Turn that awareness into demand. Turn demand into qualified leads. That’s the job—and when it’s defined that clearly, marketing can be planned, executed, measured, and held accountable like any other function.
Most marketing teams struggle not because they lack talent, but because nobody has defined what marketing is and isn’t at their organization. That’s a fixable problem. It’s usually the first thing we fix.
Tell me what’s not working—unclear scope, metrics nobody trusts, campaigns judged on taste instead of results—and I’ll tell you honestly whether and how I can help.
Email contact@scottspjut.comPrefer to lurk first? Subscribe to the newsletter or find me on LinkedIn.