Marketing consultant & author
Marketing strategy built on process and accountability, not awards.
Scott Spjut helps organizations treat marketing as a disciplined, repeatable function with defined scope and measurable results.
Consulting
Retained strategy work
For teams that want marketing to operate with the same rigor as finance or operations. Clear scope, clear process, clear reporting.
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The Book
Marketing Isn’t Special
The book argues that marketing’s credibility problem is self-inflicted, and lays out a framework for fixing it. Launching September 2026.
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Speaking
Talks & workshops
On marketing accountability, process, and why the discipline keeps chasing the wrong scoreboard.
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